With all the economic uncertainty on the horizon now is the time for companies to ramp up their advertising. Rail blockages, oil disruption, and COVID-19 are all coming together to make 2020 a challenging year but ramping up your advertising is one way to come out of it stronger than ever. Too often the advertising…

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Here at Britannia we’ve always been lovers of nature. As is evident to anyone who has received one of our calendars* and seen all of the beautiful nature pictures that were all taken by us, close friends or submitted by customers. That love of nature translates over to our actions. For our latest company vehicle…

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Everyone loves the look of a nice square spine on a book, ‘Perfect Binding’ is the most common method of this where the spine of the inside sheets are covered with glue and the cover is wrapped around. It may be the most popular method of bonding with the majority of paperbacks and magazines using…

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It seems we’re often so caught up with the world of ‘lowest price’ that we miss the value a premium product provides. We need to especially remember this in the world of print where a marketing piece, business card or letterhead can make that all important first impression. I was reminded about this the other…

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According to www.twosidesna.org the overall recovery rate for paper and paper-based packaging in Canada is 70% making it one of the top paper recycling countries in the world. Recovery rates above 75% are hard to achieve because a portion, like paper towels cannot be recovered due to contamination, others like books are kept for a…

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We’re very pleased to be a sponsor of The Neighbourhood Group’s Giving Tuesday fundraising efforts. Check out No Bull Burgers great offer! Tickets can be bought here¬†Giving Tuesday¬† or on site at The Neighbourhood Group and at No Bull Burgers, 1019 Kingston Road, Toronto!

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With the proliferation of the World Wide Web many companies and organizations chose to move to e-versions of their newsletters as their primary avenue for spreading their message. While the ease of sending out information this way is enticing, the ability to filter out and delete has also increased. Email marketing has such an impersonal…

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